Sponsoring An overview of the opportunities for providing corporate support for the Elbphilharmonie – from long-term partnerships to project-based support.

Principal Sponsors

The principal sponsors represent the central foundation for the long-term support of the Elbphilharmonie's programme. They realise groundbreaking projects and accompany the Elbphilharmonie as partners in its role as a concert hall of international standing.


Nataly Bombeck
phone: +49 40 357 666 270

SAP is a proud partner of the Elbphilharmonie, which inspires its worldwide visitors as an outstanding cultural institution and a unique piece of architecture. In addition to various engagements in sports, SAP has always focussed on the encouragement of music and entertainment. Innovation is a principle that SAP and the Elbphilharmonie share. Besides world-class arts, the visitors will also experience one of the most technologically advanced and innovative concert halls in Europe.

The Kühne Foundation has been one of the Elbphilharmonie’s strongest supporters for many years. As the main supporter, the foundation made possible the inception of the Hamburg International Music Festival in 2014, and the opening festival of the Elbphilharmonie in January 2017. It has been a Principal Sponsor since 2021.

What can we do for your tomorrow today? Invest in the only thing that will never be replaceable: the human touch. Bank Julius Baer has been supporting cultural institutions and projects through its foundation, art collection and sponsorships since 1965 – the year in which the Julius Baer Foundation was established. Our commitment, however, reaches far into the future, as we believe in the strong bonds that the Elbphilharmonie will create between its audiences – both in Hamburg and on an international scale. 

Music is communication. And communication is one of the driving forces of our culture. By communicating with others, we evolve – and develop new ideas. The Elbphilharmonie is a place that shows how communication can lead to new, better and greater things, an innovative place where music and communication create closeness. A place where orchestras and soloists share what is important to them. As the Elbphilharmonie's partner for digitisation, Telekom helps people share these experiences with one another, so that they can experience the uniting power of music everywhere.

On the perpetual quest for the extraordinary, two partners who embody this search in their own unique ways have now come together: Porsche and the Elbphilharmonie. Because whether it’s outstanding cultural achievements or a special interpretation of mobility – what we have in common is the mindset that leads us there. We also want to make that possible for others: that’s why Porsche is also active in cultural and youth promotion. Together with the Elbphilharmonie as a partner, Porsche is keen to discover even more of the extraordinary – and create unforgettable experiences.

Rolex, the Swiss watch manufacturer that was founded in 1905, is known around the world for its expertise and the quality of its products. The company is also actively engaged in the fields of culture, sport and research, and provides support to institutions that work to save our planet. In the world of art, Rolex supports some of the most talented artists, as well as renowned events, institutions and orchestras. The company promotes artistic excellence and helps to ensure that knowledge is passed on to the next generations, making a lasting contribution to culture around the world.

Classic Sponsors

Nearly 20 firms from different sectors who support selected concert and music education projects comprise the Elbphilharmonie's classic sponsors. Thanks to their generous sponsorship, we are able to regularly implement innovative project ideas that enhance the Elbphilharmonie's artistic profile and its international reputation.

Music is like metal: immortal and essential for everyone. Aurubis is proud to support the Elbphilharmonie’s Publikumsorchester / Audience Orchestra and Hamburg’s dedicated non-professional musicians. Their music will be an inspiration to us.

Berenberg has called the Alster lake and the Elbe river its home for over four centuries; the »Elphi« as recently as 2017. It is impossible to imagine Hamburg without any of them.

Since the Commerzbank was founded in Hamburg in 1870, community involvement has been part of its corporate culture. The bank is proud to be a close partner of the Elbphilharmonie.

The family firm founded in 1905 by Dr. August Wolff combines tradition and innovation in developing pharmaceutical and cosmetic products.Alongside globalisation and digitalisation, the Dr. Wolff Group is committed to promoting health, education and culture. This commitment is given special expression by its support of the Elbphilharmonie.

DZ HYP is one of the leading banks in Germany specialising in property and is proud to accompany the Elbphilharmonie in becoming a globally recognised concert hall.

Music as balm for the soul can have healing powers just like medicine. It's a stroke of fate that the owner of a pharmaceutical company is a music lover, and therefore avidly supports both branches.

The Hamburger Feuerkasse has given its support to the people of Hamburg for centuries, and continues to show its solidarity with the city and its population through the promotion of high-quality culture.

For over 140 years, community has been at the epicentre of HanseMerkur Versicherungsgruppe’s vision. That’s why the HanseMerkur supports the Elbphilharmonie hand in hand with other sponsors, and is delighted that this world-ranking concert hall is open to all citizens.

Our social commitment has substance and culture plays an important role. The Hamburg Commercial Bank supports the »ZukunftsMusik« format at the Elbphilharmonie, in which Hamburg's school pupils are given the chance to meet with top musicians.

With the motto »We Give Children Our Hand«, KRAVAG-Versicherungen actively campaigns for children and staunchly supports the Elbphilharmonie’s »Funkelkonzerte« (Twinkle Concerts).

We have been partners of the Free and Hanseatic City of Hamburg since 1982. The focus of our more than 30 years of social commitment in the city has always been promoting culture. It is without a doubt that we also accompany the Elbphilharmonie as a world-renowned concert hall and Hamburg's new landmark.

As an independent private bank based in Hamburg, M.M.Warburg & CO has the city's future at heart. It therefore supports the »Rising Stars« festival, which sets the stage for up-and-coming musicians.

Product Sponsors

The Elbphilharmonie's product sponsors place selected products in the Elbphilharmonie's catering facilities and help make the concert experience a culinary experience as well.

Treats for your ears, eyes and palate: Coca-Cola wishes all visitors to the Elbphilharmonie refreshing and special experiences. Taste the feeling!

Ricola has supported exciting concert halls worldwide for many years now. Ricola’s herbal candy from Switzerland is a trusted companion in front of, on and behind the stage at concerts, theatre and opera performances. Ricola candies are available to concertgoers free of charge at the Elbphilharmonie.

The Elbphilharmonie begins its new season – and finds the perfect product partner in Störtebeker Brewing Specialities. Discover the traditional art of brewing afresh.

As trader of one of the world's oldest cultural assets, Hawesko is proud to support Hamburg's landmark for culture. Hawesko is Germany's leading supplier of fine wines – also for concert intervals!

Society and companies alike benefit from an attractive and lively range of cultural activities. We are pleased to support the enjoyment of culture with our first-class coffees to enjoy at any time of the day.