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THE FACES ON THE »CONCERTS FOR HAMBURG« POSTERS

Why are there pictures of Hamburg people on the »Concerts for Hamburg« posters?

The idea behind the concert series »Concerts for Hamburg« was to make it clear soon after the opening of the new concert hall on the Elbe that the Elbphilharmonie's concert programme is open to everyone, and particularly to the people of Hamburg. One major selling point for the »Concerts for Hamburg« is the entertaining programmes at affordable prices: an hour of classical music with tickets starting at 8 euros!

It's a good idea to introduce people to music – classical music is not for everyone. I have the feeling that the concerts are quite a hit with Hamburg people.

Michael from Altona about »Concerts for Hamburg«

With over 20,000 tickets and a varied programme, the third series of »Concerts for Hamburg« begins in June 2019, featuring lots of special concerts at the usual highest level.

If you'd like to order tickets, you can register by 29 March 2019 on konzerte-fuer-hamburg.de or on elbphilharmonie.de. You can also register in person at the »Concerts for Hamburg« tour in Hamburg's public libraries. Click here for an overview of all the stops on the tour. (PDF download).

LIBRARY TOUR

»Concerts for Hamburg« registration in person:

List of participating libraries (530.1 KB) (541.4 KB)

HAMBURG FACES FOR THE CAMPAIGN

One of the Elbphilharmonie's main aims is for the concert hall to be perceived and used as a location open to everybody, and especially for all Hamburg people. It was this that prompted us to set up the »Concerts for Hamburg«, so it was only logical to reflect the idea in our communication and advertising for the concerts. So we set out to find Hamburg faces that make their mark on the area they live in.

I love the Elbphilharmonie and I love Hamburg

Yannick from Bergedorf about his hanseatic love

PHOTO SHOOT IN THE ELBPHILHARMONIE FOYER

Fotografin Sophie Wolter

PHOTO SHOOT IN THE ELBPHILHARMONIE FOYER

Photographer Sophie Wolter

PHOTO SHOOT IN THE ELBPHILHARMONIE FOYER

Photographer Sophie Wolter

PHOTO SHOOT IN THE ELBPHILHARMONIE FOYER

Photographer Sophie Wolter

PHOTO SHOOT IN THE ELBPHILHARMONIE FOYER

Photographer Sophie Wolter

PHOTO SHOOT IN THE ELBPHILHARMONIE FOYER

Photographer Sophie Wolter

For the 2018 and 2019 campaigns, people from every district of the city took the opportunity to show themselves on the »Concerts for Hamburg« posters.

Video: Impressions from the photo shoot

For me the Elbphilharmonie offers sensational music and sensational acoustics.

Fiona from Blankenese about the Elbphilharmonie

Video: Interview with the faces of the 2019 campaign

Feeja, Eimsbüttel

»Concerts for Hamburg«, 2019 campaign

Dennise, Neustadt

»Concerts for Hamburg«, 2019 campaign

Annette, Eimsbüttel

»Concerts for Hamburg«, 2019 campaign

Michael, Altona

»Concerts for Hamburg«, 2019 campaign

Lutz, Eilbek

»Concerts for Hamburg«, 2019 campaign

THE FACES IN THE CAMPAIGN LAYOUT

»Concerts for Hamburg«, 2019 campaign

Sabine, Wandsbek
Sabine, Wandsbek

THE 2017 CAMPAIGN

For the first big campaign in  2017 – before the Elbphilharmonie was opened – we looked for faces that are fairly well-known in their particular part of town: pharmacist, bar owner, kiosk owner or baker. Keen music lovers from many districts took part: Altona, Barmbek, Bergedorf, Billstedt, Bramfeld, Eidelstedt, Harburg, Langenhorn, Lurup, Neugraben, Schnelsen, Steilhoop, Wandsbek and Wilhelmsburg.

For advance booking, a »Concerts for Hamburg« bus and a little Italian »Ape« three-wheeler toured Hamburg to give residents the chance to buy tickets locally.

The Elbphilharmonie is for everyone. The »Concerts for Hamburg« give up to 60,000 people from all over the city the chance to share unforgettable musical experiences. I feel certain that these concerts will generate interest in all the other first-class concerts on the Elbphilharmonie programme.

Carsten Brosda, City of Hamburg Senator for Culture & the Media

Peter, Barmbek
Peter, Barmbek

PETER FROM BARMBEK

A fishmonger who loves his job

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THE FACES IN THE CAMPAIGN LAYOUT

Poster motifs, 2017 campaign

CHRISTIAN FROM NEUGRABEN

Successor in the family firm

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»Konzerte für Hamburg« 2017: Reaktionen nach dem Konzertbesuch

»Konzerte für Hamburg« 2018: Die Bücherhallentour

Author: Nicolai Spieß, 14.03.2019

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